Independent analytics engineer · Paris
Hi, I’m Adrienne. I help D2C and e‑commerce brands turn messy marketing data into decisions their teams can trust.
Available
Previously worked with
ba&sh PSG L’Oréal Groupe Homebox Nutrimuscle Easypara Dr. Pierre Ricaud 
The problem
Sound familiar?
Three patterns I see in almost every engagement. If you recognise two of them, it’s usually worth a conversation.
01
Reconciling GA4 with the ad platforms eats half the week, and you’re still not sure which one is right.
Attribution
02
Your marketing team has stopped trusting the dashboards — so they go build their own in Sheets.
Trust
03
Your consent setup hasn’t been touched since GDPR, and you’re one CNIL letter away from a problem.
Compliance
None of these are unusual. All of them are fixable.
Services
Five ways I work with teams.
Start with an audit if you don’t know exactly what you need. That’s often the fastest way to find out.
01
Marketing Data Audit
Know exactly what’s broken — and what to fix first.
02
Tracking & Consent Setup
Tracking that works. Consent that complies.
03
Marketing Data Stack Build
A modern data stack built for how marketing teams actually work.
04
AI Agents for Data Teams
AI workflows that do the boring parts so your team can do the thinking.
05
Fractional Analytics Engineer
An analytics engineer on your team, without the hire.
Garden
From the garden.
A growing pile of working notes — dbt, BigQuery, marketing data, AI agents. Some are seedlings, some are evergreen. Worth a browse if you want to see how I think.
OpenClaw vs Claude Code vs Cursor for Data Work
A clear-eyed comparison of three AI tools data people actually use — what each is for, where each falls short, and why the best practitioners run all three as a layered stack.
Elementary materialization override for dbt 1.8+
Why Elementary requires a materialization override macro in dbt 1.8+ projects, what happens without it, and how to write it correctly for BigQuery and Snowflake.
Analytics Engineer as Director of AI
The role identity shift as agents take over execution — from producing analytical work to directing it. What stays human, what moves to agents, and how to think about your own value in the transition.
Let’s talk.
Tell me what’s broken. I’ll reply within two working days with whether I can help — and if I can’t, I’ll point you somewhere useful.
Get in touch →